SportsKey ready to unlock Beacon potential

Beacon of Light has joined forces with SportsKey, to implement a brand-new booking system for the venue.

SportsKey, the leading sports facility management company, will offer Beacon of Light customers a much-improved online experience when booking football pitches and hiring events space.

Over 5,000 people visit the Beacon each week, accessing the outdoor 3G pitches, indoor arena and 4G indoor barn to take part in sports, including football, netball, badminton and table tennis.

The new booking platform will make it much easier for customers to reserve their spaces at the Beacon; with features allowing customers to see a full online calendar; block book up to 10-weeks in advance and utilise the new ‘waiting list’ feature, where a customer will be notified should a time slot they prefer become available.

Customers can also create an account to manage bookings, payments and preferences online, which wasn’t available previously.

Jemma Dowson, Beacon of Light General Manager said: “We want to make it as easy as possible for people to enjoy the Beacon of Light facility.

“The new booking system provided by SportsKey does just that, in making the venue much more accessible to customers through its mobile responsive platform and much slicker booking process.

“The new ‘watch a slot’ feature will prove very popular for peak times especially for in-demand areas like to rooftop pitch!”

SportsKey’s VP of Sales Hugh Gill says of the partnership, “We couldn’t be more excited to Partner with Beacon of Light to help increase community access to their sports facilities!”

The Beacon of Light opened in 2018; it was the first community hub of its kind in the UK, providing opportunities for all ages and abilities. It is a space for sport, events, education and wellbeing, open to everyone from all backgrounds.

What makes the Beacon extra special is that all proceeds from bookings are donated back to the Sunderland AFC's official charity, Foundation of Light, to support families across the region who need are struggling with the current cost of living crisis.

Check out the new booking system here >>>